Hawaiian Airlines Premier Lounge
Size: 4,000 sq. ft.



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Because the previous lounge for Hawaiian Airlines was a simple
holding room with dated furnishings not in keeping with its level
of updated service, Ferraro Choi was asked to design a new non-traditional
lounge for its Premier Club members. The design challenge was to
work within a modest budget to create architectural features that
encouraged a sense of individualized areas, but still allowed for
the space to be open and interactive. The reception and business
area needed to accommodate Hawaiian Airline's many business-club
members and services they require, such as a Cafe and private workstations
with data and communication ports. As with many renovations, construction
phasing would be necessary to allow 100% ongoing operations during
the renovation. The new lounge needed to be suitable for the sophisticated
business traveler, yet comfortable and casual enough for the vacation
traveler. It also needed to reflect the unique image Hawaiian Airlines
brings to the industry: modern and progressive, yet sensitive and
mindful of its Island connection and history.
Taking the design challenge to heart, Ferraro Choi created a space
that bespeaks the image and roots of Hawaiian Airlines. Subtly defining
the refreshment and work areas, an angled wall is made of lined
translucent Plexiglas screens that flow gently through vertical
aluminum supports. The large undulating and intersecting curves
of the screens are remindful of the ancient Hawaiian art of basket
weaving, while the subtle score lines of the screens lends a feeling
of ocean waves, sky, clouds, and flight. Durable low-maintenance
floors of sparkling black granite imply the earth as seen in Hawaii,
the a'a or lava flows common to the Big Island of Hawaii. Aluminum
accents throughout remind us of the airline connection. The space
is finished with framed bird-feather leis and other artwork that
is unique to Hawaii.
For more information on Hawaiian Airlines, please visit their website:
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